In software selection, AI is the new source of comparison lists. Alternative and integration pages are the most cited type of content.
Your competitors’ “alternatives” content is what defines your brand. If you don’t build your own comparison narrative, your competitor tells your story for you.
These questions form the core of the ready-made prompt set for your sector. The variables ({sehir}, {urun}) are filled in with your own data.
Which are the best alternatives to {urun}?
Which {urun} solutions in Türkiye are KVKK compliant?
Which tools integrate with {urun}?
The profile of the person asking directly changes which brand AI recommends. The typical profiles we measure in this sector:
Looking for API, integration and architecture detail
Looking for pricing and contract terms
Looking for quick setup and low cost
“X alternative” and “X vs Y” pages — honest comparison against clear criteria
An integration directory: a separate page for every integration
Publishing pricing openly and in table form
We don't guess which of these plays matters most for your brand — we measure first. The gaps the scan turns up set the priority.
People looking for legal advice now put the first question to AI. Because of advertising restrictions, being mentioned in AI responses has become the most critical visibility channel for law firms.
The patient journey now starts with a health question put to AI. In medical tourism, English-language AI visibility turns straight into patient volume.
AI shopping assistants recommend products and compare them. If your catalog can’t be read by a machine, you are left out of those recommendations.
Let's run a free baseline measurement with your sector's ready-made prompt set and put you side by side with your competitors.